Whether you manufacture honey or hosiery, you’re going to need labels if you want to sell your product to consumers. As well as effective packaging, you need a label to tell people about your product and give information relating to the product such as ingredients, or price. Labels are easy to create if you are only making a few, but once you go into production it’s a different matter. Choosing an industrial labelling system for your product isn’t easy but get it right and your life is made simpler. Here are a few tips for picking the perfect labeller for your business.
- Define Your Product and Process
Before you choose the labeller you need to have a clear idea of how you produce your product, and what the labelling needs to achieve. Different equipment is suitable for different processes, and different types of labels fit with different systems.
- Look at Different Systems
First you need to define what the label needs to do and what shape packaging it will fit. After this you can figure out possible materials for the label and work with a labelling equipment manufacturer like www.labeller.co.uk to choose the type of labelling machinery that best suits your purpose. You may think that every label machine is pretty much the same, but this is not the case. You’ll find plenty of choice, which is good when you have bespoke needs. Every product is different, so every label will be different.
- Consider Budget
When you are picking a labelling system you will, of course, need to work within the budget allocated to this part of the production process. Discussing your requirements with a labelling equipment manufacturer will give you a clearer idea of what you can expect for your money. You will also get an indication of any problems with your budget – do you need to spend more to get the finished result you need? Or could you go for a cheaper set of equipment that would still suit your requirements?
- Look at Different Types of Labels
Work out what you need from a label. For example, can you work with pre-printed labels because the information on the label does not change over time? Do you need labels for oddly shaped packaging? What about labels for food or medicine containers that need to be tamper-proof?
Labelling equipment can be expensive so it is important that you make the right choice in what will be a large investment in your business. When you are looking for labelling equipment the best way to find the right product is to look at the different options available, talk to the experts, and draw up a list of your requirements. Ask plenty of questions to ensure you are looking at the right machinery for your business. Finding the label solution that meets these requirements will help make your packaging a success.