A good sports coach can make all the difference when you are training for competition. A coach will make you run extra laps, lift extra weights, and get in extra repetitions that you would not be able to motivate yourself to do on your own. A sports coach can also help you see what you need to do to improve. He will tell you what your strengths are and, even more importantly, what your weaknesses are and how to make them strong. A business coach does essentially the same thing. It is very hard to make your business the absolute best it can be without making yourself accountable to someone. And what business couldn’t use another set of eyes helping to see what needs improving?
Business coaching is one of the fastest-growing fields of business work because it gets positive results for companies. Business coaches aren’t simply interested in the bottom line (although they certainly will help your business in that respect). Business coaches also can be instrumental in improving your community, as well as helping your business improve its community standing and marketing image.
Business coaches can help your business organize and carry out community outreach events and programs as well as provide new ideas for ways to improve your community through fundraisers, wise charitable donations, and community programs. Experienced business coaches who have worked with dozens of companies can attest to how important a business’s community standing and perception are to business success.
Of course, there is no one-way-fits-all approach to improving your community. Every community in every city is different. Fortunately, business coaches exist all around us. There are business coaches in Los Angeles, Chicago, New York, Miami, and Houston, as well as in smaller cities located all throughout the country.
If your business does not currently have a strong relationship with the community or you think the opportunity may exist for your business to help strengthen and improve its standing in the community, do the right thing. An experienced business coach can help put you in touch with charities, non-profits, and other organizations in your area that can help you to make a difference in the community and strengthen your company’s public image at the same time.
When it comes to businesses helping in the community, it truly is a win-win. You and your business can help alleviate social problems in your area and help lift the burdens of other people. These people will not only appreciate what your business has done, they will become your allies. People in your community as well as local governments will be genuinely interested in your business’s well-being and will help it to grow and to prosper. Conversely, if your business has a bad reputation or merely blends in with the other corporations in your community, you may find it hard to get favorable local legislation and popular support among the people in your area.
Don’t allow your business to be a passive bystander in your community. Get in touch with a qualified business coach, and do something today.
John McMullin is a freelance writer that lives in San Francisco with his three cats, and has over 30 years of experience as an entrepeneur involved in several different startups.
Business Coaching For A Stronger Community
